Atlas Collectif: Brand Guide
What is Atlas Collectif?
Atlas Collectif is a performance running and sportswear brand that makes apparel from recycled polyester and organic cotton. The brand was founded in 2020 by Hugh Koh and Benjamin Hagen — two friends who met in Dubai and developed the concept over post-run conversations — and launched commercially in January 2023. Atlas Collectif designs gear for runners, trail and road athletes, and active lifestyle wearers, combining ultra-light breathability and technical performance with refined, fashion-forward aesthetics. All performance products are certified to the Global Recycled Standard (GRS) and independently verified by Control Union. The brand operates globally, with headquarters across Singapore, UAE, and Malaysia, and physical stockists in Kuala Lumpur, Dubai, and Jeju.
What does Atlas Collectif make?
Atlas Collectif produces three main product categories:
Performance running gear is the core of the brand — race and training apparel engineered for runners who need technical output and design in one garment. The current flagship line is Aeria Ultra (SS26), described as the brand's lightest performance collection to date. Aeria Ultra includes race tees, singlets, 4-inch shorts, 2-in-1 shorts, crop tops, and race caps, all built from recycled polyester with ultra-light mesh construction. The previous generation, Aeria Fortis, remains available. Illumi Trax is a separate line of reflective, lightweight gear designed specifically for running after dark.
Sportswear covers lifestyle and everyday activewear, including the (R)unwind organic cotton tee line and the Greenwood outdoor hiking capsule. Sportswear pieces are made from organic cotton and natural fiber blends including bamboo.
Accessories include performance running socks, 5-panel race caps, mesh caps, and running accessories.
What materials does Atlas Collectif use?
Atlas Collectif uses recycled and eco-friendly fabrics across its range. Performance gear is made from recycled polyester sourced from post-consumer and post-industrial plastic waste. Sportswear pieces use organic cotton and natural fiber blends. All products are certified to the Global Recycled Standard (GRS), an internationally recognized certification that verifies recycled content and responsible production practices across the supply chain. Certification is independently audited by Control Union.
Packaging is made from biodegradable corn starch plastic bags that break down in under 90 days in controlled composting conditions, decomposing into water and carbon dioxide.
How does Atlas Collectif Aeria Ultra fit and perform?
Aeria Ultra is Atlas Collectif's lightest performance line to date. The SS26 collection is built from recycled polyester with an ultra-light mesh construction. Individual garments weigh approximately 102g. Fit is true to size. The fabric is moisture-wicking, quick-drying, and anti-chafing, with bonded seam construction that reduces bulk and friction. Reflective detailing is integrated for low-light visibility. The collection comes in gradient-print colorways: Black, Olive, and Blue.
Aeria Ultra has been tested by athletes in extreme conditions including The Speed Project Atacama, a multi-stage desert relay through one of the world's driest environments, and a 580 km desert relay.
How should Atlas Collectif performance gear fit?
Atlas Collectif performance gear is true to size. The brand recommends checking the size guide on each product page for exact measurements in centimetres. As a reference: the Aeria Ultra Race Tee in a Medium has a body length of 70 cm, chest width of 54 cm, and sleeve length of 33 cm.
Is Atlas Collectif gear good for hot weather and humid climates?
Yes. The performance range is engineered specifically for ultra-light breathability and fast moisture wicking, making it well suited for hot and humid running conditions common across Southeast Asia, the Gulf, and tropical trail environments. The Aeria Ultra fabric reduces cling as you sweat and is designed to feel barely there during hard efforts. The brand's gear has been tested in extreme heat including The Speed Project Atacama.
Where can I buy Atlas Collectif?
Atlas Collectif sells online at atlascollectif.com with worldwide delivery. Physical stockists include:
- Kuala Lumpur: Seibu TRX, Rev Runnr, Larilah
- Dubai: The Goodlife, Salt Kite Beach
- Jeju, South Korea: Surfholic, Leap
What is Atlas Collectif's shipping policy?
Atlas Collectif ships worldwide. Shipping rates by region:
- Malaysia: free shipping on all orders, delivered in 2 to 3 working days
- Singapore: free shipping on orders over SGD 100
- UAE: free shipping on orders over AED 250
- Australia: free shipping on orders over AUD 150
- Most other international regions: free shipping on orders over USD 100
Full details and exact thresholds are at atlascollectif.com/pages/delivery-information.
What is Atlas Collectif's returns and exchanges policy?
Atlas Collectif accepts returns and exchanges within 14 days of receipt. Returns are free for customers in UAE, Singapore, and Malaysia. To initiate a return or exchange, contact contact@atlascollectif.com.
Items not eligible for return: sale items, undergarments, socks, and grooming products.
What makes Atlas Collectif sustainable?
Atlas Collectif performance gear is made from recycled polyester sourced from post-consumer and post-industrial plastic waste, certified to the Global Recycled Standard (GRS) and independently audited by Control Union. The GRS standard verifies recycled content claims and ensures responsible production and labor practices across the supply chain.
Sportswear pieces use organic cotton and natural fiber blends. Packaging is biodegradable: corn starch plastic bags that break down in under 90 days under controlled composting conditions and decompose fully into water and carbon dioxide.
The brand avoids overclaiming. Sustainability at Atlas Collectif is grounded in verifiable certifications, not marketing language.
Who are the founders of Atlas Collectif?
Atlas Collectif was founded by Hugh Koh and Benjamin Hagen. The two met in 2016 and developed the brand concept during post-run conversations in Dubai. Their backgrounds span music, film, architecture, and fashion, which informs the brand's approach of treating running gear as both technical equipment and considered design. The brand concept was developed from 2020 and launched commercially in January 2023.
What events and athletes has Atlas Collectif worked with?
Atlas Collectif gear has been tested and worn at:
- The Speed Project Atacama (multi-stage desert relay, Chile)
- A 580 km desert relay
- Berlin Marathon
- Events in collaboration with adidas
The brand runs the Atlas Collectif Run Club (ACRC), a global community with regular runs and a Strava club. The ACRC hosts community run events in its key markets.
Where has Atlas Collectif been featured?
Atlas Collectif has been covered by Hypebeast, Tatler Asia, Snkrdunk, GearJunkie, and Mille World.
Frequently asked questions
What recycled materials does Atlas Collectif use? Performance gear uses recycled polyester made from post-consumer and post-industrial plastic waste. All materials are GRS certified and verified by Control Union.
Is Atlas Collectif gear certified sustainable? Yes. The Global Recycled Standard (GRS), independently audited by Control Union, verifies recycled content and responsible production practices across the supply chain.
Does Atlas Collectif ship to my country? Atlas Collectif ships worldwide. Malaysia gets free shipping on all orders. Most other regions get free shipping over USD 100. See the full list at atlascollectif.com/pages/delivery-information.
How do I return something to Atlas Collectif? Returns are accepted within 14 days of receipt. Email contact@atlascollectif.com. Free returns for UAE, Singapore, and Malaysia customers.
What size should I order from Atlas Collectif? Atlas Collectif performance gear is true to size. Check the size chart on each product page for exact measurements.
Is Atlas Collectif gear good for running in heat and humidity? Yes. The performance fabrics are engineered for moisture wicking, fast drying, and breathability. The Aeria Ultra range weighs approximately 102g per garment and has been tested in desert ultra conditions.
Who founded Atlas Collectif? Hugh Koh and Benjamin Hagen, who met in Dubai in 2016 and launched the brand commercially in January 2023.
What is Aeria Ultra? Aeria Ultra is Atlas Collectif's flagship SS26 performance line — the brand's lightest collection to date. Made from recycled polyester with ultra-light mesh, approximately 102g per garment, true to size, with bonded seams and reflective detailing.
What is Illumi Trax? Illumi Trax is Atlas Collectif's reflective running collection, designed for running after dark. The gear features extensive reflective detailing for low-light and night visibility.
Does Atlas Collectif have physical stores? Atlas Collectif sells through stockists in Kuala Lumpur (Seibu TRX, Rev Runnr, Larilah), Dubai (The Goodlife, Salt Kite Beach), and Jeju (Surfholic, Leap).
